• Login
    • Join
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Components
    • Markets
    • Materials
    • Solutions
    • Top 20 Companies
    • Buyers Guide
    • Events
    • More
  • Magazine
  • News
  • Components
  • Markets
  • Materials
  • Solutions
  • Top 20 Companies
  • Buyers Guide
  • Events
  • Current & Past Issues
    Features
    Editorial
    Departments
    Columns
    Digital Edition
    eNewsletter Archive
    Editorial Guidelines
    Staff
    Subscribe Now
    Advertise Now
    Top Features
    Packaging Decorated to Make a Lasting Impression

    Sustainability Drives New Solutions in Innovative Cosmetic Packaging

    Turnkey’s Benefits Shine, Especially During Covid

    TOP 20 GLOBAL BEAUTY COMPANIES

    Packaging Solutions In Small Quantities
    Breaking News
    Regulatory
    Events
    Association
    Packaging
    Adv/Marketing
    Financial
    Retail & Travel
    People
    Products
    Experts
    Press Releases
    Exclusives
    Live From Shows
    Video Bites
    Packaging Personalities
    Top News
    Neenah to Host Packaging Webinar for Printers

    W.S. Badger is Named a ‘150 Top Impact Company’

    Mana Products, Meiyume and RPG Form The Vertical Beauty Alliance

    The Estée Lauder Companies Appoints SVP, New Business Development

    Counter Brands Appoints Independent Director
    3D
    Accessories
    Aerosols
    Airless
    Applicators
    Bags
    Bottles/Jars
    Brushes
    Cans
    Cartons/Boxes
    Closures
    Compacts
    Devices
    Dispensers
    Double Duty
    Droppers
    Environmental
    Labels
    Lipstick packages
    Mascara Containers
    Paper
    Pouches
    Printing
    Pumps
    Rollerballs
    Small Sizes
    Stock Pkg
    Tubes
    Wipes/Sheets

    Could Sustainable Digital Lipsticks Become a Reality?

    Sustainability Drives New Solutions in Innovative Cosmetic Packaging

    Videobite: The Penthouse Group Offers Air Backless Valve Tubes, by Yoshino of Japan

    Qosmedix Introduces Bamboo Caps

    Overtone Haircare Launches Clarifying Shampoo
    Bath/Body
    Cosmetics
    Ethnic
    Fragrances
    Hair
    Health and Beauty
    Home Fragrance
    Men
    Nails
    Personal Care
    Sample/Travel Sizes
    Sets/Kits
    Skin

    Neenah to Host Packaging Webinar for Printers

    W.S. Badger is Named a ‘150 Top Impact Company’

    Mana Products, Meiyume and RPG Form The Vertical Beauty Alliance

    The Estée Lauder Companies Appoints SVP, New Business Development

    Counter Brands Appoints Independent Director
    Brush Fibers
    Eco-friendly
    Flexibles
    Glass
    Metal
    Paper/Board
    PCR
    PET
    Plastics
    Wood

    Dove's Refillable Deodorant Is Made To Last a Lifetime

    Faca Packaging Celebrates 50th Anniversary

    Diamond Packaging Unveils Child-Resistant Packaging for Marijuana Products

    Universal Engraving Revamps Logo and Website

    Berry Global Expands Capacity
    Anti-Counterfeit
    Contract Services
    Decorative Effects
    Design Capabilities
    Digital Printing
    Injection Molding
    Machinery
    Made in USA
    Package Development
    Printing/Decorating
    Sustainable Pkg/Practices
    Turnkey

    Dove's Refillable Deodorant Is Made To Last a Lifetime

    Aveda Names First-Ever Global Advocate for Sustainability

    HCP Presents 2021 Trends — & More

    These Beauty Brands Are Conserving Water

    Beauty Brand Execs Speak on the Challenges of Water Usage
    Top 20 Companies
    Natura Cosméticos S.A.

    P&G

    AmorePacific

    Amway

    Johnson & Johnson
    All Companies
    Categories
    Company Profiles
    Jobs
    Add New Company
    International Buyers Guide Companies
    Epopack Co. Ltd

    CPP Global

    Neenah Packaging

    JSN Cosmetic Packaging

    USS LLC
    Industry Events
    Live From Shows
    Exhibitor Showcase
    Webinars

    Cosmoprof Worldwide Bologna Rescheduled to May 2021

    Cosmoprof North America Reschedules 2021 Event to August

    Beautycounter & Ethique Discuss 'Building a Conscious Beauty Brand'

    CEW's Indie Brand Winners Discuss 'Cultivating Digital Communities'

    NPD's 'Feel Good Trends' That Shaped the Beauty Industry This Year
    • Magazines
      • Current / Back Issues
      • Features
      • Editorial
      • Departments
      • Columns
      • Digital Edition
      • eNewsletter Archive
      • Staff
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Buyers Guide
      • Companies
      • Categories
      • Corporate Capabilities
      • Add Your Company
    • Components
      • 3D
      • Accessories
      • Aerosols
      • Airless
      • Applicatiors
      • Bags
      • Bottles / Jars
      • Brushes
      • Cans
      • Cartoons / Boxes
      • Closures
      • Compacts
      • Devices
      • Dispensers
      • Double Duty
      • Droppers
      • Environmental
      • Labels
      • Lipstick Packages
      • Mascara Containers
      • Paper
      • Pouches
      • Printing
      • Pumps
      • Rollerballs
      • Small Sizes
      • Stock Pkg
      • Tubes
      • Wipes/Sheets
    • Markets
      • Bath/Body
      • Cosmetics
      • Ethnic
      • Fragrances
      • Hair
      • Health And Beauty
      • Home Fragrance
      • Men
      • Nails
      • Personal Care
      • Simple/Travel Sizes
      • Sets/Kits
      • Skin
    • Materials
      • Brush Fibers
      • Eco-friendly
      • Flexibles
      • Glass
      • Metal
      • Paper/Board
      • PCR
      • PET
      • Plastics
      • Wood
    • Solutions
      • Anti-Counterfeit
      • Cotract Services
      • Decorative Effects
      • Design Capabilities
      • Digital Printing
      • Injection Molding
      • Machinery
      • Made In USA
      • Package Development
      • Printing/Decorating
      • Sustainable Pkg/Practices
      • Turnkey
    • Top 20 Companies
    • Online Exclusives
    • Slideshows
    • Expert Opinions
    • Videos
    • Infographics
    • Whitepapers
    • Products Showcase
    • Events
      • Industry Events
      • Live From Show Events
      • Webinars
    • Jobs
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms Of Use
    Breaking News

    L'Oreal Acquires Its First Korean Beauty Brand

    The company plans to help Stylenanda expand globally.

    L
    Related CONTENT
    • K-Beauty Brand Acropass Introduces ‘Ageless Lifter’ in U.S.
    • L'Oréal's Reported $375-million South Korean Cosmetics Deal
    • L'Oréal's Potential $375 million South Korean Cosmetics Deal
    • Nature Research and The Estée Lauder Companies Launch Two Global Awards
    • Update on the Asian Cosmetics Packaging Market
    05.03.18

    L’Oréal is now a player in K-Beauty with its acquisition of Nanda Co., Ltd., which includes Stylenanda and the cosmetics brand 3CE.

    The lifestyle, fashion, and beauty company is based in South Korea. L’Oréal now owns 100% of the company. 

    L’Oréal said in a statement, Stylenanda “is a highly desirable brand among [South] Korean and Chinese Millennials.” 

    Alexis Perakis-Valat, president of L’Oreal’s consumer products division, says, “Stylenanda captures Seoul’s vibe, edge and creativity...It is perfectly positioned to nourish the growing appetite for makeup of Millennials in Korea, China and beyond.”

    Stylenanda began as a fashion business-- but now its make-up brand 3CE represents more than 70% of the business.

    With a turnover of 127 million euros in 2017 and nearly 400 employees, the company now operates in Korea and Japan, and has expanded its business into overseas markets including Hong Kong, Singapore, Malaysia and Thailand. 

    So Hee Kim, CEO and founder of Stylenanda, says, "We strongly believe that this transaction will be a landmark breakthrough for Nanda. Grounded on L'Oréal's solid support and global platform, we envisage to expand Stylenanda's footprints internationally, becoming a world-renowned brand to lead global trends in beauty." 

    Yann Le Bourdon, president of L'Oréal Korea, adds, "With this acquisition, L'Oréal Korea will substantially reinforce its presence in the accessible make-up market. We are very proud to welcome the Group's first Korean beauty Brand and contribute to bring Korean beauty and style to the rest of the world." 

    Stylenanda's multi-channel distribution model includes e-commerce, speciality retailers, point of sales in department and duty free stores.

    Stylenanda aficionados fully 'live' the consumer and brand-selfie experience in the company's iconic flagship locations: Stylenanda Hong-dae, Myeong Dong Pink Hotel & Pink Pool (shown above), Garosu-gil 3CE cinema and Stylenanda Harajuku in Tokyo. 

    Also shown above is one of 3CE's popular products, Soft Lip Lacquer.

    The transaction is expected to be completed in the next two months after customary regulatory approvals. 






    Related Searches
    • Harajuku
    • korean beauty
    • china
    • korea
    Suggested For You
    K-Beauty Brand Acropass Introduces ‘Ageless Lifter’ in U.S. K-Beauty Brand Acropass Introduces ‘Ageless Lifter’ in U.S.
    L L'Oréal's Reported $375-million South Korean Cosmetics Deal
    L L'Oréal's Potential $375 million South Korean Cosmetics Deal
    Nature Research and The Estée Lauder Companies Launch Two Global Awards Nature Research and The Estée Lauder Companies Launch Two Global Awards
    Update on the Asian Cosmetics Packaging Market Update on the Asian Cosmetics Packaging Market
    Popular K-Beauty Brand Launches at Ulta Popular K-Beauty Brand Launches at Ulta
    Sold! Albéa Changes Hands Sold! Albéa Changes Hands
    CIBS Luncheon to Feature L CIBS Luncheon to Feature L'Oréal Talent Acquisition Executive
    Sold! Albea to Change Hands Sold! Albea to Change Hands
    Lacore Inks Deal With Aivita For New Skincare Line Lacore Inks Deal With Aivita For New Skincare Line
    New Leader Named at Amorepacific US Inc. New Leader Named at Amorepacific US Inc.
    Lumson Is Honored at ‘Le Fonti Awards’ Lumson Is Honored at ‘Le Fonti Awards’
    Preparing for ADF&PCD PARIS 2018 Preparing for ADF&PCD PARIS 2018

    Related Breaking News

    • Cosmetics
      Neenah to Host Packaging Webinar for Printers

      Neenah to Host Packaging Webinar for Printers

      Attendees can gain marketing insights and hear from industry leaders on relevant topics.
      Beauty Packaging Staff 01.15.21

    • Skin Care/Sun Care
      W.S. Badger is Named a ‘150 Top Impact Company’

      W.S. Badger is Named a ‘150 Top Impact Company’

      Sunscreen manufacturer is recognized as using business as a force for good.
      Beauty Packaging Staff 01.15.21

    • Cosmetics
      Mana Products, Meiyume and RPG Form The Vertical Beauty Alliance

      Mana Products, Meiyume and RPG Form The Vertical Beauty Alliance

      Create a supply chain nucleus for the development, manufacturing and merchandising of beauty products on a global scale.
      Beauty Packaging Staff 01.14.21


    • Cosmetics
      The Estée Lauder Companies Appoints SVP, New Business Development

      The Estée Lauder Companies Appoints SVP, New Business Development

      Dave Smith joins the company from Corning Incorporated.
      Beauty Packaging Staff 01.14.21

    • Cosmetics
      Counter Brands Appoints Independent Director

      Counter Brands Appoints Independent Director

      Dasha Smith is the fifth woman to join the Board.
      Beauty Packaging Staff 01.14.21

    • Cosmetics
      International Cosmetics Suppliers Earns EcoVadis Silver Medal

      International Cosmetics Suppliers Earns EcoVadis Silver Medal

      Ranks in the 88th percentile of all companies evaluated by EcoVadis.
      Beauty Packaging Staff 01.14.21


    • Cosmetics | Skin Care/Sun Care
      Keys Soulcare Unveils Six New Products

      Keys Soulcare Unveils Six New Products

      Emphasizes soul-nurturing rituals with clean formulas and ingredients.
      Beauty Packaging Staff 01.13.21

    • Skin Care/Sun Care
      Hero Cosmetics Receives Growth Investment

      Hero Cosmetics Receives Growth Investment

      Announces product expansion and new distribution partners.
      Beauty Packaging Staff 01.12.21

    • Men
      Dollar Shave Club Appoints New CEO

      Dollar Shave Club Appoints New CEO

      Jason Goldberger succeeds DSC founder Michael Dubin.
      Beauty Packaging Staff 01.12.21


    • Cosmetics
      Former Chanel CEO Joins Credo Board of Directors

      Former Chanel CEO Joins Credo Board of Directors

      Maureen Chiquet has been named as an independent director.
      Beauty Packaging Staff 01.12.21

    • L

      L'Oréal Water Saver Debuts at CES 2021

      The innovative sustainable haircare technology is for salons and home use — watch the video that demonstrates how it works.
      Beauty Packaging Staff 01.11.21

    • Fragrances
      TFF Names 2021 Notables

      TFF Names 2021 Notables

      A virtual ceremony celebrating the Notables will take place on February 10.
      Beauty Packaging Staff 01.11.21


    • Cosmetics
      Weekly Recap: Coty Acquires Stake in KKW, Refillable Deodorant from Dove & More

      Weekly Recap: Coty Acquires Stake in KKW, Refillable Deodorant from Dove & More

      ...
      Charles Sternberg, Assistant Editor 01.11.21

    • Drunk Elephant is our Company of the Year—Congrats!

      Drunk Elephant is our Company of the Year—Congrats!

      Watch the video announcement below —& stay tuned for our exclusive interview with Drunk Elephant's founder, Tiffany Masterson, in our next issue.
      Beauty Packaging Staff 01.08.21

    • Cosmetics
      Virginie Courtin-Clarins Steps into New Role at Clarins

      Virginie Courtin-Clarins Steps into New Role at Clarins

      Is appointed deputy CEO and head of CSR at the company.
      Beauty Packaging Staff 01.08.21

    Trending
    • Ranking The Top 50 Cosmetic Companies
    • The Estée Lauder Companies Appoints SVP, New Business Development
    • Dove's Refillable Deodorant Is Made To Last A Lifetime
    • Ranking The Most Influential Beauty Brands Of 2019
    • Mana Products, Meiyume And RPG Form The Vertical Beauty Alliance
    Breaking News
    • Neenah to Host Packaging Webinar for Printers
    • W.S. Badger is Named a ‘150 Top Impact Company’
    • Mana Products, Meiyume and RPG Form The Vertical Beauty Alliance
    • The Estée Lauder Companies Appoints SVP, New Business Development
    • Counter Brands Appoints Independent Director
    View Breaking News >
    CURRENT ISSUE

    December 2020

    • Packaging Decorated to Make a Lasting Impression
    • Sustainability Drives New Solutions in Innovative Cosmetic Packaging
    • Turnkey’s Benefits Shine, Especially During Covid
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Brown Fat Associated with Reductions in Chronic Disease Risk
    NIH Study Identifies Antibacterial Properties in Taurine
    NSF Begins New Certification Program
    Coatings World

    Latest Breaking News From Coatings World

    Zeppelin Acquires MTI Mischtechnik
    Ezio Braggio Joins ChemQuest Europe
    IFS Coatings Announce Carbon Offset Program
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    Optimize EP Launches CaRM Cardiac Device Data Management Platform
    U.S. TAVR Market Projected to Reach Nearly $5 Billion by 2030
    FDA Clears Canon Medical's Compressed SPEEDER for 3D Exams on 1.5T MR
    Contract Pharma

    Latest Breaking News From Contract Pharma

    KORSCH, MEDELPHARM Partner on R&D Equipment Portfolio
    Frontage Bolsters Clinical Services Capabilities
    Sanofi Unveils EUROAPI as Name of New European API Company
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    Neenah to Host Packaging Webinar for Printers
    W.S. Badger is Named a ‘150 Top Impact Company’
    Mana Products, Meiyume and RPG Form The Vertical Beauty Alliance
    Happi

    Latest Breaking News From Happi

    A Surge in Interest for Supplements & Vitamins
    P&G, L'Oréal & Amorepacific Make News at CES
    Three Form Vertical Beauty Alliance
    Ink World

    Latest Breaking News From Ink World

    dar-tech, inc. Becomes U.S. Midwestern Distributor for ZS Interpolymer
    Techkon USA, Konica Minolta Partner
    Alon Bar-Shany Appointed Chairman of Highcon Board
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Exhibitor registration opens for virtual.drupa
    FTA planning in-person Forum & INFOFLEX
    Fortis Solutions Group achieves SGP certification
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Shemesh Adds U.S. Headquarters
    TZMO USA, Special Needs Group Form Partnership
    BAHP Announces 2021 Officers, Board of Directors
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Rapid Recovery Protocol Can Lead to Increased Range of Motion After TKA
    Boston Scientific Releases WaveWriter Alpha Spinal Cord Stimulators in U.S.
    New Chief Clinical Officer on Board at IncludeHealth
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    Roadsimple Modernizes Warehouse Ops with Zebra Technologies
    Toppan Announces 2050 Environmental Vision
    SOI Industry Consortium Joins SEMI as Strategic Association Partner

    Copyright © 2021 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login