The best scent stories give readers an inside view of the cultural, historical and personal approaches to fragrance design and what it takes to create an evocative scent. Stories that enlighten educate and entertain. Insightful stories on how scent can influence a mood, conjure a fond memory, instantly transport you to a time and place.
Submissions wil be accepted from editors, journalists, authors, bloggers and media mavens who captured the attention of the consumer with their brilliant 'scent-centric' stories published January through December 2016.
Click here for more information on how to enter by the deadline. Winners will receive the coveted Perfumed Plume Award, a check for $1,000.00 and an elegant writing instrument. Winners will be announced at the 2nd awards celebration on April 6th, 2017.
The Awards Categories are: Scent stories in Mainstream Media-Magazines; Scent stories in Mainstream Media-Newspapers; Scent Stories - Digital Media; Visualization of Scent Stories
"Science of Scent" Stories; and Fragrance Books.
An Indiegogo Campaign
The Perfumed Plume Awards is setting its sights on growth - and a new Indiegogo Campaign, see it here.
The Perfumed Plume Awards and its founders, Mary Ellen Lapsansky and Lyn Leigh, explain the decision to begin the campaign, stating:
"With the input of an inspiring Consulting Committee and the commitment from sponsors who believe in what we are doing, the Perfumed Plume has become a reality in a short amount of time." Lapsansky emphasizes, “We are so very grateful to the companies who took a leap of faith to support us in the 'early' days.”
The statement continues: "While the Perfumed Plume can continue as it started out, our goal is to grow and expand with innovative, intimate programs of interest to the professionals among us that will ultimately impact the consumer experience. Programs such as book readings, writing forums, panel discussions and a student merit award, among the many more ideas."
Leigh adds, “With that in mind, we have launched a campaign on Indiegogo to reach out far and wide because... you just never know who will find us!”
More About the Perfumed Plume Awards™
Now in its 2nd year, the Perfumed Plume Awards™have quickly become an iconic symbol of media excellence and a new way to create a broader awareness & appreciation for fragrance through high quality, informative, enlightening and of course entertaining storytelling.
The program was conceived and is spearheaded by fragrance industry insiders Mary Ellen Lapsansky and Lyn Leigh. It is supported by a collaborative Consulting Committee and generous sponsors, including its founding sponsor, Mane, and media sponsors, Rodman Media and Beauty Packaging.
The Consulting Committee
Virginia Bonofiglio - Chairperson, Cosmetics and Fragrance Marketing,
Fashion Institute of Technology
Sheherazade Chamlou Vice President of Sales & Marketing,
Verescence North America
Kim-Van Dang - Owner KVD NYC Beauty Branding + Distribution
Henry de Monclin - President, HDM Design
Miranda Gordon - Vice President Marketing & Evaluation-
Fine Fragrance at MANE
Mary Manning - Managing Partner, Silk Route Strategies LLC
Raymond Matts - Chief Executive Officer/Creative Design, Raymond Matts LLC - Perfume Designer
Lyle Saunders - Creative Consultant
Bart Schmidt - Managing Partner, Brands With Purpose