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    Breaking News

    Parlux Names New VP of Sales

    Dominic Pisani leaves Coty for Parlux.

    Parlux Names New VP of Sales
    07.26.16
    Parlux Fragrances has appointed Dominic Pisani as Senior Vice President of Sales, effective immediately.

    Pisani's career in prestige beauty and fragrance spans over three decades, including senior management positions at Chanel, Christian Dior, Lancaster and Revlon.

    Most recently, Pisani served as Senior Vice President of Sales for Coty, a position he held for over 11 years. During his tenure, he led Coty's U.S. sales team and developed and implemented highly effective sales strategies, marketing campaigns and promotional programs, growing sales and positioning Parlux as a leading prestige fragrance vendor.

    Commenting on the appointment, Donald Loftus, President of Parlux, commented, "We are excited to welcome Dominic to Parlux as he brings an impressive industry background to his new role. Throughout his career Dominic has built and led dedicated, high-performance sales teams that have executed tactical marketing strategies, resulting in revenue share growth. We look forward to his contributions as we continue to grow our brand portfolio and further our relationships with new and existing retail partners."

    Pisani stated, "I am thrilled to join a team that has had such a long history of building prestige designer and celebrity fragrance brands. I look forward to leveraging my extensive fragrance background and sales experience to further strengthen Parlux's position a leader in the beauty and fragrance industry."

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