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Bath/Body
|
Fragrances
|
Hair Care
Le Monde Gourmand Now Offered at Ulta Beauty
The fragrance and self-care company offers fan favorites as well as launches Ulta Exclusive products.
03.28.24
Cosmetics
|
Health and Beauty
Youthforia Beauty Brand Expands Ulta Partnership
The brand adds its Date Night Skin Tint Serum Foundation to the Ulta product lineup.
03.07.24
Discuss Sustainability with Credo, Sephora, & Ulta Execs
Leading beauty retailers will participate in a discussion with Pact Collective about designing packaging for recycling.
02.09.24
Skin Care/Sun Care
COSRX 6 Peptide Skin Booster Serum Sells Out on Ulta Beauty’s Website
The brand attributes the success of the launch largely to the #PrepPair TikTok Campaign.
01.15.24
Fragrances
Wildly Me by Millie Bobby Brown Now Available at Ulta
Weaves together bergamot and calming sage, with notes of purple iris, blooming wisteria, violet flowers and fresh lavender.
01.09.24
Cosmetics
|
Skin Care/Sun Care
Charlotte Tilbury is Coming to Ulta Beauty in 2024
The skincare and makeup brand will debut online before rolling out to 600 doors.
01.04.24
Skin Care/Sun Care
Olehenriksen Expands into Ulta Beauty
In January, Ulta Beauty guests nationwide will be able to shop Olehenriksen in 700 select stores and on Ulta Beauty’s website.
12.18.23
Fragrances
Select TOCCA Fragrances Now Available at Ulta Beauty
The relationship between TOCCA and Ulta opens new possibilities for shoppers to explore and embrace the art of fragrance.
11.07.23
Cosmetics
SOS Introduces Smart Vending Machines at Ulta Beauty Stores
The machines will provide a seamless sampling experience for Ultamate Rewards members and incentivize new member sign-ups.
10.24.23
Ho.Bag Corporate Acquires SR Packaging Consultants
The two Italian players will merge.
10.04.23
Cosmetics
Fenty Beauty Expands into Ulta Beauty at Target
Introduces Fenty Snackz—a new assortment of Fenty products in minis and sets.
09.28.23
Ulta Beauty Launches Initiative to Spark National Conversation About Joy
Partners with Mel Robbins to combat what research found to be the number one obstacle to experiencing joy: our inner critic.
09.25.23
Hair Care
Divi Hair Care Triples Footprint at Ulta Beauty
The brand is expanding into three times more Ulta Beauty stores across the nation.
09.21.23
Cosmetics
Ulta Beauty Names Kecia Steelman as President & Chief Operating Officer
Steelman has a track record of driving operational excellence while fostering a ‘caring and inclusive culture’ and creating ‘exceptional’ guest experiences.
09.19.23
Cosmetics
Ulta Beauty Announces 8 BIPOC Beauty Brands That Will Participate in MUSE Accelerator
The 10-week program will provide the selected brands time, resources, mentorship and the opportunity to learn from established industry leaders.
09.12.23
Cosmetics
P&G, Ulta Beauty and Johnson & Johnson Among Top-Ranked Beauty Companies for Diversity
Forbes and Statista partnered to determine which companies are leading the way in diversity and inclusion.
05.15.23
Hair Care
Jennifer Aniston's LolaVie Partners with Ulta Beauty
It's the brand's first entry into brick-and-mortar.
05.15.23
Hair Care
Verb Haircare Launches at Ulta at Target
The brand’s nine collections offer ‘salon-quality’ products for all hair types and textures.
05.12.23
Cosmetics
Fenty Beauty's Newest Shade ‘Glass Slipper’ Makes Debut at Ulta Beauty
Clear, shiny, shimmer-free luminizer gives lips an ‘instant plump job.’
04.13.23
Cosmetics
Fenty Beauty & Ulta Beauty Visit Colleges to Help Students Get Shade Matched
At each campus event, guests can meet Fenty artists to get shade matched, explore the Fenty Beauty collection, play games, win prizes and more.
04.04.23
Cosmetics
Ulta Beauty Closes Record Year with Strong Fourth Quarter 2022
Net sales increased 18.2% to $3.2 billion compared to $2.7 billion in the fourth quarter of fiscal 2021.
03.10.23
Cosmetics
Ulta Beauty Joins The Sustainability Consortium
Joins more than 100 TSC members working together on projects spanning topics such as plastic packaging and circularity and more.
02.28.23
Cosmetics
Weekly Recap: MAC Launches 24-Hour Liquid Lipstick, Beautycounter Expands into Ulta & More
The most viewed news on our site for the week ended February 25, 2023.
Charles Sternberg, Associate Editor
02.27.23
Skin Care/Sun Care
Coco & Eve Expands into Ulta Beauty
The six-piece Sunny Honey collection will be available in 452 Ulta Beauty stores in key markets such as New York, Los Angeles and Chicago.
02.23.23
Cosmetics
Beautycounter Launches at Ulta Beauty In-Stores & Online
New partnership commences as the clean beauty company celebrates its 10-year anniversary.
02.22.23
Cosmetics
Ulta Beauty Names Michelle Crossan-Matos as Chief Marketing Officer
Prior to joining Ulta, Crossan-Matos served as chief marketing, citizenship & communications officer at Samsung Electronics America.
01.18.23
Skin Care/Sun Care
Skincare Brand Provence Beauty Launches at Ulta Beauty
Marks the French-born beauty brand’s retail debut and first foray into the U.S. beauty market.
01.05.23
Ulta Beauty
Alison Kohlenstein
12.01.22
Cosmetics
Ulta Beauty Celebrates Launch of Gen Z Brand 'Petite n Pretty'
The viral 'tween' beauty brand celebrated its expansion to Ulta Beauty with a meet and greet with YouTube influencer Piper Rockwell
11.18.22
Skin Care/Sun Care
Bubble Skincare Launches at Ulta Beauty
Celebrates expansion with launch of new Over Night Hydrating Mask.
11.01.22
Skin Care/Sun Care
Byoma Skincare Line Expands into Ulta Beauty
Will launch online September 18 and in 715 stores nationwide starting October 16.
09.19.22
Cosmetics
Ulta Beauty Announces 8 BIPOC Beauty Brands That Will Participate in MUSE Accelerator
The 10-week program will provide the selected brands time, resources, mentorship and the opportunity to learn from established industry leaders.
09.16.22
Cosmetics
Haus Labs Taps Celebrity Makeup Artist Rokael Lizama as Complexion Consultant
Lizama will be working with the education and social teams at Haus Labs to create long-lasting beauty looks.
09.15.22
Cosmetics
Elizabeth Arden to Expand to All Ulta Beauty Stores This Summer
The beauty brand’s Ceramide Capsule collection will be emphasized on shelves.
08.24.22
Cosmetics
Former Ulta Beauty Exec Becomes President and CEO of Foot Locker
Mary Dillon will succeed Richard A. Johnson in September.
08.22.22
Maelys Rolls Out to Ulta Beauty
Maelys body 'skinification' products are in the 'Skincare We're Loving' section at Ulta Beauty stores nationwide.
08.15.22
‘Curls’ Tour KIcks Off at Ulta Beauty
Curls founder Mahisha Dellinger kicks off the "Your Curls Can" Tour in partnership with Ulta Beauty.
07.21.22
Ulta 'Pops Up' at The Allure Store
The pop-up will run from July through September.
07.11.22
Cosmetics
|
Personal Care
Weekly Recap: Ulta’s Shelly Haus Dies, Potential Buyer Eyes Revlon & More
The most viewed news on our site for the week ended June 25, 2022.
Charles Sternberg, Associate Editor
06.27.22
CMO of Ulta Beauty Shelley Haus Dies
Haus is survived by her husband and children.
06.22.22
Cosmetics
Ulta Beauty Introduces MUSE Accelerator Program
Aims to support early-stage BIPOC beauty brands to launch and thrive in retail.
06.07.22
Cosmetics
Ulta Beauty Reports Record First Quarter 2022 Results
Net sales increased 21% year over year due to the favorable impact of fewer Covid-19 restrictions.
05.27.22
Cosmetics
Ulta Beauty Launches Retail Media Network
UB Media offers brands addressable advertising leveraging its Ultamate Rewards members.
05.19.22
Personal Care
|
Skin Care/Sun Care
Menopause Brand Womaness Launches in Ulta Beauty
Offers accessible, safe and chic solutions in skin and body care, feminine care, sexual health, and supplements.
05.16.22
Ulta's New Partner Helps Advance Its Diversity & Inclusion Efforts
SpotzCity is a tech company specializing in diversity—and is holding Ulta Beauty accountable.
05.05.22
Sunday II Sunday Launches at Ulta Beauty
The athleisure hair care brand's products are formulated to cleanse hair after a workout.
04.28.22
Hair Care
Mielle Organics Expands into Ulta Beauty
The Black-owned and women-led haircare brand is now available to shop at all 1,300+ stores nationwide and online.
04.19.22
Hair Care
Hally Hair Launches at Ulta Beauty
Marks the brand’s retail debut following a successful online debut last year.
04.04.22
Cosmetics
IRI Partners with Ulta Beauty to Give Insights on the Beauty Market
Ulta Beauty will leverage IRI’s suite of solutions for e-commerce data, consumer insights and merchandising tools.
03.21.22
Cosmetics
Rihanna Celebrates the Launch of Fenty at Ulta Beauty
Shows off a diamond-inspired makeup look at an event in Los Angeles.
03.14.22
Breaking News
Ole Henriksen Launches Banana Bright+ Instant Glow Moisturizer
Le Monde Gourmand Now Offered at Ulta Beauty
Evo Switches to 50% PCR Plastic Packaging
MCM Launches New Fragrance—in Cute Packaging
Elemis Opens Standalone Store in London’s West End
View Breaking News >
CURRENT ISSUE
March 2024
Color Cosmetic Packaging That Improves Brand Value
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Packaging for ‘Swipe ‘n Go’ Beauty Sticks
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