Puig Signs Agreement with Benetton

Posted on November 19, 2013 @ 09:34 am

Puig has signed a global license agreement with Benetton Group - to create, develop and distribute new United Colors of Benetton fragrances, starting Jan. 1, 2014.

The first women’s fragrance will be created for the masstige market. Parfum Holding formerly held the Benetton fragrance license.