is joining L'Oreal USA
as Chief Communications Officer
effective July 08, 2013.
Schake is currently working at the White House, as special assistant to President Obama
and communications director to the First Lady Michelle Obama.
Schake will represent L'Oreal USA for all corporate communications and will lead the external communications strategy in the areas of public and media relations, industry and government relations, sustainability and crisis communications. In addition, Schake will oversee our Corporate Philanthropic programs.
Is there a trend happening, further linking beauty and politics?
The former chief digital strategist for President Obama's presidential campaigns - and the co-founder of the company in charge of First Lady Michelle Obama's Twitter and Facebook accounts - recently spoke to the beauty industry.