Recent consumer demand for a new growth hormone-boosting formula has been so great that Sierra Research Labs has issued a third license for its anti-aging compound, the company says.
The third license has been issued to sports supplement company Novex Biotech, which will sell the compound as Growth Factor-9 exclusively at GNC, The Vitamin Shoppe, and Lucky Vitamin.
The two companies that already license the formula are SanMedica International, which sells it under the trade name SeroVital,
which is shown; and Limitless Worldwide, which sells it as Thrive-hGH
in the direct-to-consumer market. SeroVital
is sold at Ulta stores and will soon launch at Nieman Marcus.
"Due to all the recent media coverage, sales have gone through the roof and our suppliers have been having trouble keeping up," said Kerry Pack, in charge of communications for Sierra.
HGH therapy has been touted as having the ability to reduce wrinkles, tighten saggy skin, boost energy, increase lean muscle mass, decrease body fat, and recharge sex drive.
Sierra's formula contains a specialized oral amino acid compound that has been clinically proven to increase mean growth hormone levels by more than 600%. It has been featured on CNN, The Dr. Oz Show, Fox News, The Today Show to Vanity Fair and Shape magazines, among others.