All-in-One Compact Revealed

Posted on July 19, 2012 @ 08:30 am

Albéa has launched Reveal, the first all-in-one compact with a patented closure concept that makes opening the compact fluid and natural for consumers. Today in the mass market, consumers want to see and choose their blush shade before purchase. Yet, the need for a clear cover means that there often is not enough space for including a mirror and an applicator in the compact. Now Albéa's new compact provides a solution. Reveal allows consumers to:

> Pick out the shade of their choice thanks to a wide clear cover through which the formula can be seen.

> Use a sizable brush with natural or synthetic bristles that fits beside the portion cup.

> Use a large mirror in a size adapted for optimal blush application.

The compact also is designed to be easy and convenient to grip with its wide opening angle. The innovative opening system creates a travel-friendly compact. Many options are available for decorating and customizing the compact, and the concept can be adapt for use with eye and complexion makeup to create a complementary range.