Experts To Discuss Influencers at MakeUp in LosAngeles

01.24.18

Leila Rochet-Podvin, founder of Cosmetics Inspiration & Creation, will monitor the roundtable.


Influencer marketing has become a key strategic area for brands, as well as a social media. On February 7 at 2:45 pm, experts will share their vision and discuss the future of influencers, and the impact they can have on a beauty brand’s growth.

The speakers are Eric Briones, author, professor and co-founder of the Paris School of Luxury (@Darplanneur); Conor Begley, co-founder, Tribe Dynamics, an industry leader in measuring social influencer engagement; and Rob McLoughlin, vice president of consumer research at PopSugar.