07.01.13
In partnership with Albéa’s team, Lalique selected the company’s Panache spray technology platform for the 30-, 50-, and 100ml retail perfume. To support the promotional launch of the fragrance, Lalique selected the Sof’n’Touch sampler for the mini-version of the Satine fragrance. In addition, the launch of the fragrance also includes the company’s 50mm cylindrical tubes, which were used for the two flankers: a perfumed body lotion and shower gel.
The glass, silk-screened version of Albéa’s Sof’n’Touch sampler is decorated with a handcrafted elastic string around the collar of the mini-product, designed to capture the ballet slipper motif.
More info: www.albea-group.com