05.26.16
Chloë Grace Moretz is the face of a new fragrance launching in September, Coach the Fragrance. An image from the upcoming campaign is above.
The scent captures the “spontaneous energy and cool of New York City,” the company says. Moretz commented, “To me, this perfume is everything I love about Coach. It’s modern and happy."
Stuart Vevers, Coach’s creative director, stated, “I wanted to create a fragrance that represents Coach’s free-spirited attitude...a scent that is individual, authentic, and cool.”
The bottle hasn't been revealed yet, but Coach has said that the design will include Coach’s signature leather hangtag, their turn lock handbag closure, and its horse and carriage symbol as an emblem on the glass.
Coach the Fragrance will be available in an Eau de Parfum and Eau de Toilette, plus an Eau de Parfum body cream and shower gel.
The scent captures the “spontaneous energy and cool of New York City,” the company says. Moretz commented, “To me, this perfume is everything I love about Coach. It’s modern and happy."
Stuart Vevers, Coach’s creative director, stated, “I wanted to create a fragrance that represents Coach’s free-spirited attitude...a scent that is individual, authentic, and cool.”
The bottle hasn't been revealed yet, but Coach has said that the design will include Coach’s signature leather hangtag, their turn lock handbag closure, and its horse and carriage symbol as an emblem on the glass.
Coach the Fragrance will be available in an Eau de Parfum and Eau de Toilette, plus an Eau de Parfum body cream and shower gel.