10.23.14
Olay was recognized at the 2014 Skin Cancer Foundation Gala, and was presented with this year’s Skin Sense Award its recent skin cancer education campaign.
The campaign, which was viewed more than two billion times,
educated women about daily sun protection by telling the stories of skin cancer survivors. The videos stressed the importance of wearing a facial moisturizer with a minimum SPF 15 every day.
Lela Coffey, Brand Director, North America Olay at Procter & Gamble, said:
"Our mission is to empower women everywhere to never settle and to be their best beautiful. We recognize we have not only the opportunity, but responsibility to continue a dialogue around skin cancer prevention, which we will do through joint efforts with The Skin Cancer Foundation.”
The award was presented by Dr. Perry Robins, president/founder of the Skin Cancer Association, to Coffey and Hillary Fogelson, a four-time survivor, who served as the face of the campaign.
The campaign, which was viewed more than two billion times,
educated women about daily sun protection by telling the stories of skin cancer survivors. The videos stressed the importance of wearing a facial moisturizer with a minimum SPF 15 every day.
Lela Coffey, Brand Director, North America Olay at Procter & Gamble, said:
"Our mission is to empower women everywhere to never settle and to be their best beautiful. We recognize we have not only the opportunity, but responsibility to continue a dialogue around skin cancer prevention, which we will do through joint efforts with The Skin Cancer Foundation.”
The award was presented by Dr. Perry Robins, president/founder of the Skin Cancer Association, to Coffey and Hillary Fogelson, a four-time survivor, who served as the face of the campaign.