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Cosmetics
The Future of DTC Beauty: Selling on External Marketplaces or Building Your Own?
For beauty brands looking to expand beyond DTC, marketplaces offer two main opportunities for growth.
Jordan Jewell, Analyst in Residence at VTEX
08.07.23
Cosmetics
Unlocking the Consumer Journey: Insights and Predictions for Beauty Brands
Navigating beauty’s new digital renaissance in 2023.
Sampo Parkkinen, CEO & Founder, Revieve
07.31.23
Cosmetics
Backing Up ‘Green’ Beauty Claims
‘Transparency is now more than just a nice-to-have; it's fundamental to brand survival.’
Keelie Teasdale, Interbrand
07.24.23
Cosmetics
|
Fragrances
|
Skin Care/Sun Care
The Omnichannel Beauty Customer Journey
The beauty customer’s journey begins online, but the in-store experience remains critical in the path to purchase.
Elle Morris, Chief Marketing Officer, Olberding Brand Family
07.19.23
Cosmetics
Top 5 Trends That Will Drive the Beauty Industry Forward in 2023
Insight on how brands can leverage AR and AI to get ahead of the curve.
Sampo Parkkinen, CEO & Founder, Revieve
07.17.23
Eco-friendly
Thin-Film Plastic Needs a Makeover & Tom Ford Is Awarding Alternative Solutions
Tom Ford and Lonely Whale spotlight seaweed as a sustainable solution to thin-film plastic made from fossil fuels.
Emy Kane, Lonely Whale
06.26.23
Cosmetics
Beauty Consumers Are Pressuring Brands for Greater Sustainability
Shopper data shows taking even small transparent packaging steps can go a long way toward buyers’ acceptance.
Clarissa Schealer, ESW’s VP of Sales, Beauty, Wellness & Lifestyle Brands
06.12.23
Cosmetics
4 Key Ways Innovation Is Changing the Beauty Industry
In a rapidly changing market, brands must evolve to keep up with consumer demand and stay relevant.
Anna Mayo, Vice President Beauty Vertical, NIQ
06.05.23
Package Development
|
Sustainable Pkg/Practices
Packaging Insights from Apogee Development and Batallure Beauty
The packaging development process is a crucial component of any brand's success—and collaboration is essential, Pratt Students learn.
Jeannie Joshi, Creative Director & Design Educator
06.02.23
Cosmetics
How the ‘Treat’ Mindset Influences Beauty
Consumers looking for an emotional pick-me-up are impacting sales in the cosmetics aisle.
Natallia Bambiza, Beauty industry analyst, Circana
05.31.23
Cosmetics
|
Skin Care/Sun Care
How Ethnicity Is Changing the American Standard of Beauty
There has been a movement towards greater diversity and inclusivity in the realm of beauty—and influencers are one factor driving this shift.
Elle Morris, Chief Marketing Officer, Olberding Brand Family
05.22.23
Cosmetics
AI Innovations Are Transforming the Beauty Business
Beauty brands are using AI to transform the online shopping experience—and AI effects now rival in-person try-ons.
Alice Chang, CEO & Founder of Perfect Corp
05.08.23
Cosmetics
Orveon Shifts to a Circular Approach for Product Development & Packaging
The collective behind leading beauty brands bareMinerals, Laura Mercier and Buxom, is taking action to put sustainability at the forefront of its brand mission.
Pascal Houdayer, CEO of Orveon
05.01.23
Cosmetics
|
Skin Care/Sun Care
2023 Beauty Tech Trends
Meeting the ever-changing virtual needs of consumers at retail and beyond.
Sampo Parkkinen, CEO & Founder, Revieve
04.24.23
AMERIPEN Recognizes Earth Day 2023 in the Spirit of Collaboration
We must all work together to find solutions to expand and modernize the packaging recovery, reuse, and recycling infrastructure.
Dan Felton, Executive Director of AMERIPEN
04.21.23
Cosmetics
|
Sustainable Pkg/Practices
How Kari Gran Prioritizes Sustainability
‘We keep pushing forward even though we know we’re not perfect.’
Kari Gran, Founder, Kari Gran Skincare and Makeup
04.05.23
Skin Care/Sun Care
Luxury Skincare Faces New Competition from Mass Brands
While consumers have adapted to higher fragrance prices, they don’t necessarily feel the same about skincare.
Jennifer Famiano, Beauty Industry Analyst, Circana
03.31.23
Cosmetics
How AI and VR Have Fueled Beauty Retail's Growth
Advances in technology will continue to influence personalization online and at beauty counters.
Elle Morris, Chief Marketing Officer, Olberding Brand Family
03.27.23
Cosmetics
How Beauty Brands Can Embrace Customer-Centric Innovation
Working with a 3PL who understands the importance of brand representation can be key.
Kamran Iqbal, Commerce Strategist, PFS
03.02.23
Fragrances
Fragrance is the Gift that Lasts Long After Valentine’s Day
Flowers and candy might reign supreme as go-to Valentine’s Day gifts, but fragrance has carved a place for itself as a fan favorite.
Jacquelyn Wenskus, Director, Fragrance Category Analyst, The NPD Group
02.08.23
Breaking News
Johnson & Johnson Must Pay $45 Million for Talc Lawsuit
Beauty and Skincare Brands on the Rise for 2024—According to Cosmetify
Kiko Milano Debuts Bridgerton Collection
Premium Label & Packaging Is Awarded Gold for Use of Cold Foil
Kao Aims to Achieve Net Zero Plastic Packaging by 2040 and Negative Waste by 2050
View Breaking News >
CURRENT ISSUE
March 2024
Color Cosmetic Packaging That Improves Brand Value
Bobbi Brown Receives Color Cosmetic Packaging Honors
‘Limitless’ Labels for Deco & Customization
Packaging for ‘Swipe ‘n Go’ Beauty Sticks
Cosmoprof & Cosmopack Shows Premiere in Miami
View More >