Just Out
DoshaCare Addresses More than Skin
According to centuries-old Indian Ayurvedic philosophy, beauty is achieved through life style choices
 |
TINte Cosmetics Sparks New Looks
In line with the trend for instructional cosmetic packaging, TINte Cosmetics lets you strike out and match the look on the back cover of its easy-to-use Match Book kits ($28 each). Each pocket-sized case includes two eyeshadow colors (a base and a contour), a cream eyeliner, blush, two lipglosses and two brushes—for looks designed to take you from day to night. Quick and simple to use, consumers need only follow five illustrated steps to achieve a striking new look. The packaging, with a “matchbook” housed in a sleeve, is made of recyclable cardboard so it’s biodegradable. More info: www.tintecosmetics.com
 |
Lilly Pulitzer Fragrance Launches in Zorbit Packaging
Half a century after Lilly Pulitzer founded her Palm Beach inspired, preppy chic apparel brand, PulsePoints (which holds the beauty license for the brand) turned to Zorbit Resources for creative development, design, engineering and components. Packaging incorporates Lilly’s vibrant color palette. The bottle shape was inspired by the neoclassical architecture of Palm Beach. The oversized ball cap with patterned tie celebrates Lily’s sense of humor and signature style of mixing patterns and colors. Zorbit developed and supplied the custom fragrance glass and manufactured the custom Surlyn cap and folding carton. Rexam supplied the pumps. More info: www.sephora.com
 |
The Cream Perfume Company Goes Nuts for Fragrance
A resurgent interest in cream and solid-based delivery of premium fragrances, largely based on the movement to more natural and organic ingredients, has prompted the release of eco-chic premium French cream perfumes from The Cream Perfume Company of Monarch Beach, CA, which is now distributing four of its Nuts cream perfumes ($20 each) through Sephora. The small, wooden
jar is made in the U.S. of residual wood (trees are not cut down; instead, the remnants of Canadian Birch from small mills are used). The display unit is made from Okoume wood from a cigar box manufacturer in the Dominican Republic. Designed by internationally renowned perfumers and made by the local artisans of Grasse, France, these perfumes are carried with natural sweet almond oil and beeswax as a healthier alternative to alcohol solvents. More info: www.thecreamperfumecompany.com
 |
Kronos Hair Care Turns Back Time
Kronos, the first personal care line to introduce the delivery system, t-sfere technology, was developed to give men and women of all ages the texture, strength and shine of youthful hair. The packaging goal “was to combine industrial chic with a timeless and clean aesthetic,” explains creative director, Carla Horwitz. “As Kronos means time in Greek, the look of the line needed to be timeless.” The inspiration was fine liquor bottles. The actuators and pumps are either chrome or translucent to enhance the simple, clean look. Labels with shiny foils and a large K logo provide added personality. As the line is a hybrid of beauty and technology, the scientific theme runs through the names, bottles and graphics. Each product has its own color and symbol to represent the different families within Kronos ($25-$105). More information: www.kronoshair.com
 |
Elizabeth Grant Skin Care Reveals Rebranding
In its move to go global, 40-year old Elizabeth Grant Skin Care ($5-$300) launched an extensive rebranding program for its high-end skin care products, including new packaging design. In December, the brand made its retail debut in New York at The Plaza Hotel’s store, The Plaza Beauty by Warren-Tricomi. The new packaging, created by Toronto’s Theadlibgroup, was designed to broaden the line’s current demographic to include a younger age group; establish the logo; exude sophistication and design savvy using varnishes and design elements such as the embossed logo; and maintain its use of signature gold in both its packaging and componentry. More info: www.elizabethgrant.com
News from our Sister Sites:
Please visit our sister sites
|
||
